How Can I Identify a Useful Market Segmentation?
Q. I’ve been trying to develop a useful market segmentation for my small business. Do you have any tips for how to do this most...
Hiring People Who Have Held Lots of Short-Term Jobs
Q. What is your opinion on resumes with short time periods at some jobs, or many positions listed? A. When a job applicant lists a...
Addressing Gaps In Your Work History
Q. I read your article on how to deal with short duration jobs on your resume. Would you please give us your thoughts on how best to...
Should a New Company Join a Business Group?
Q. I’ve launched a new business in Richmond. We’re not profitable yet, so money is tight. We’ve been advised to join the Greater Richmond...