November 30, 2018

Q. I think that motivating the people in my small business with about 40 employees is critical, but I'm struggling to figure out how to do this. They have good pay and the best benefits I can afford to give them. Still, they don't seem excited about their work. How can I motivate my people?

A. There are many ways to motivate employees. Compensation is perhaps the most frequently used motivator. Commission plans, profit sharing, bonus plans and employee st...

November 15, 2018

Q. I think protecting the environment is important and I love all of the green initiatives that so many companies are launching, but I run a small business and money is tight. I would love to participate in the green revolution, but I just don't think we can afford it. Do you have any suggestions?

A. Companies have begun to feel considerable social pressure to implement sustainability programs. That’s probably not a bad thing. Very large companies can oft...

November 8, 2018

Q. For the first time, I think I need to terminate an employee. I don’t take this lightly and I want to make sure that I’m making the right decision. How can I be sure that this is the right thing to do?

A. You are right. For both legal and moral reasons, the decision to terminate employment is an important one that should not be taken lightly. With that said, there comes a time when it is the right decision. 

There are times when the decision to terminate...

November 1, 2018

Q. I have just launched my new business. I know that I need to market my product to be successful, but I’m not sure where to start. Do you have any recommendations?

A. For small businesses, we recommend marketing that results in sales! That is intended to be humorous, but it’s true. It’s also amazing how often small businesses throw large amounts of cash into marketing schemes that do not yield sales. When considering a marketing plan, there are a plethor...

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